2011 University Students’ Car Design Contest

We welcome the challenges of designers who will present new standards for cars of the future. – 2011 University Students’ Car Design Contest now open to participants

□ With the advent of a creation society, the public perception of the car industry, which is one of key manufacturing industries of an industrial society, has expanded beyond that of being just a means of transportation, and is now established as a means of expressing individuality, unique images and emotional needs.

ㅇ Therefore, the domestic car industry is attempting to make bold investment in design to enhance the level of differentiation among competitors and to create customer value in the future.

Continue reading here: korean news

Source, global.designdb

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