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design management

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Design Management: The Win Win Negotiation

To be a design manager means to help designers’ team requests to be accepted by the Product Project Team so that the final result will be satisfying.

In Car Design, where projects development is really complex, Design Management strategy and tactics are very important to get what Design is looking for. The Design Project Manager is the link between designers team and rest of company team (engineers, product planning, purchasing, marketing, at so on).

In this short video I try to give some usefull infos about this topic.

Enjoy!

Design Education My Articles

Free-hand Sketching is Important!

Sketching free-hand showing excellent skills & talent is extremely important to be a designer.

In a Design Process, to develop a project, sketching is the first important step to make, drawing on paper our ideas (ideation stage or brainstorming step) will give any designer a passional and fun way to look for ideas and also to do it in a more efficient way in terms of timing. If we know how to draw it will be easier to see on paper our ideas.

Any project has its Design Process and Design Planning (how long will it take to make the project according to company’s time to market plan); to perform correctly every step of this process has a given time that we (designers) must respect.

You understand that if you do not sketch well or think that you can easily jump steps to go directly to sketch modeling you are making a big mistake! The reason is simple: it will take you a lot longer to respect the Design Process Timing (specially in Car Design).

 

 

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